Amplifying the voices of millions of children who are their family’s translators
When U.S Bank created the nations first Spanish-speaking voice assistant for banking, Asistente Inteligente, we saw an opportunity to create something uniquely different. ‘Translators’ is a documentary short film that shines a light of what it’s like for the million of children who are translators for their parents. When you don’t speak English, everyday life in America can be extremely challenging, from healthcare and finances, to grocery shopping or reading mail. While language can be a barrier, we wanted to show that language is access and a greater chance for a better life.
Trailer
After the film made its worldwide debut at the Los Angeles Latino International Film Festival (LALIFF) it screened at Tribeca Film Festival where it won Best Short. To date it has been an Official Selection at over 11 Film Festivals.
Translators.com
As we continued to tour it around the country, we also wanted to make it accessible to as many people as possible and screened it for free at Translatorsfilm.com
Wild Postings
A key element was also to make every touchpoint was accessible in both English and Spanish to always include our core audience.
